Wednesday, 20 December 2017

HBD Not Dogs Birmingham!

We cannot believe we’re a year old this week! It feels like only yesterday we were opening the doors and anxiously standing, hoping that someone would like the look of our new restaurant and come and visit us!

Thankfully, you did… over 100,000 of you this year! We are beyond proud to know that customers enjoy Not Dogs and love it so much that you return to us regularly and chat to us on social media every day (which we have so much fun with!).


When people ask us ‘how’s the restaurant doing?’ we always say ‘very well thank you!’ but actually every day is different… some days are the most stressful of our lives, some are the happiest knowing we are breaking through barriers, some days we’re feeling overwhelmed with so many new things to tackle and learn and some we feel we can take over the world!

On our first Birmingham birthday, we want to thank each and every one of you for stepping foot into Not Dogs. Thank you for taking the time out of your lives to feedback on what you love or what you would like to see more of.  You’ve helped us learn and grow while running our first restaurant and taking Not Dogs to the next level and to so many more people.

Thank you for all the words of encouragement and positive thoughts. To know that something we created out of our minds one day in December 2013 now makes thousands of people happy is all we’ve ever really wanted!

Finally, thank you to our hard-working Not Dogs Crew who have been brave enough to come along on this journey with us and are integral to Not Dogs every single day.

As usual, if you ever want to get in touch with us, please do at - all emails come through to us directly & we read every single one! 

Here’s to 2018, may it be the best yet!

Katie & Jane

Katie and Jane

Eat. Sleep. Not Dogs

Monday, 4 December 2017

December Has Arrived and So Has Our Newest #SausageSelfie Competition!

We are so excited for Christmas at Not Dogs and of course loving our unique Christmas Menu! Now without trying to think too far ahead, we're here to make January a little bit happier for you with our December #SausageSelfie competition! You can win...

A New Year's Feast at Not Dogs for you and a friend!

Combat the post-Christmas New Year blues with something to look forward to by simply uploading your #SausageSelfie this December on Instagram or Twitter for the chance to win!

Look forward to seeing lots of you over the festive season!

Eat. Sleep. Not Dogs

Monday, 27 November 2017

It’s Here… the First Not Dogs Christmas Menu

We are so excited to present to you the special Not Dogs Christmas menu filled with our favourite Christmas treats with a Not Dogs twist.

Christmas Menu

It’s been a long time in the making but with the help of our fantastic Crew you can enjoy this special menu from 1st December (until 31st).

We really hope you enjoy it as much as we enjoyed creating it!

Santa’s Stilton Surprise

Not Dog topped with house-made Christmas-spiced caramelised red onions finished with a sprinkling of crumbled stilton

This recipe was a big hit at the Oxford Christmas Market which we did for two years running. We love the mix of warm, spiced onions with the sharp, creamy stilton.

Santa's Stilton Surprise
Burger with Bells On!

‘Chicken’ burger topped with fresh spinach, sage and onion stuffing, house-made cranberry sauce and a dash of Not Dogs’ mayonnaise

A Christmas burger is something we’ve both wanted to do for a long time so we are so excited for you to try it! We wanted to recreate all the delicious Christmas dinner tastes in a burger and offer something extra special to our fantastic customers.

Vegetarian Vegan Christmas Burger

The Gingerbread Cream Shake

Deliciously creamy gingerbread Nice Shake topped with cream and your own little gingerbread man! It's pretty amazing even if we do say so ourselves so much so we already want it to stay all year 'round!

Gingerbread Cream Shake

- All our Christmas items are available vegan -

Merry Christmas! With love from Katie & Jane

Eat. Sleep. Not Dogs

Monday, 13 November 2017

One Day a Week with Meat Free Monday

We were fortunuate to be invited to London by the McCartney family, founders of the not-for-profit campaign Meat Free Monday, to the screening of their short film focusing on the huge contributor to climate change – animal agriculture.

The afternoon started with Paul and Mary McCartney introducing us to the film which describes how the beauty of the planet only exists through a balance of climatic conditions - a balance we are dangerously disrupting through our desire for animal products. 

Meat Free Monday

The curtains went back and the film started which features amazing, powerful imagery of our beautiful planet and unfortunately some of the industries which are destroying it with appearances from Paul, Mary and Stella McCartney, Woody Harrelson and Emma Stone… you can watch the short film here:

Meat Free Monday

The hashtag #OneDayAWeek to go with the short film really sums it up - just taking a break from eating meat for one day a week helps to slow climate change, conserve precious natural resources and improves your health (bonus!). We created Not Dogs so that those who are reducing their meat intake don’t miss favourite treats - so it really is that easy!

“There’s a simple but significant way to help protect the planet and all its inhabitants”, says Paul McCartney. “And it starts with just one day a week. One day without eating animal products can have a huge impact in helping maintain that delicate balance that sustains us all.”
Meat Free Monday

With guests such as Joanna Lumley, Vivienne Westwood and Chris Evans in one tiny little cinema in Soho we felt so proud to be among such people who are making a difference to our planet through personal and business projects… the fact that Not Dogs, Kickin’ Katie & Plain Jane were there alongside them was just fantastic.

Here’s a few facts on why #OneDayAWeek
  • It can take 2,350 litres of fresh water – that’s about 30 bathtubs! – to produce just one beef burger
  • An area of rainforest the size of a hundred football pitches is cut down every hour to create room for grazing cattle
  • A third of all cereal crops, and more than 95 per cent of soy, is turned into feed for farmed animals

We hope you enjoy the film as much as us! Get sharing and have a try of cutting out meat for just #OneDayAWeek!

Eat. Sleep. Not Dogs (every day of the week!)

Katie & Jane

Meat Free Monday

Monday, 6 November 2017

Big Not Dogs Fan? You Need to Win November's #SausageSelfie Competition!

Are you one of our biggest fans? Do you come and visit us often (yay!)? If that's a yes then you need to get your camera ready and take an epic #SausageSelfie because in November's #SausageSelfie competition you can win...

25% off Not Dogs... for life!

Yes, forever! You'll receive an exclusive personalised Not Dogs card that you can use at Not Dogs Birmingham (and beyond as we expand!) for life. 25% off Not Dogs, burgers, sides and shakes - who could ask for more!?

Not Dogs

All you need to do is upload your picture tagging in #SausageSelfie on Twitter and/or Instagram in November and you’ll be in with the chance of winning 25% off Not Dogs for life - it’s that simple!

Not Dogs

Eat. Sleep. Not Dogs

Monday, 23 October 2017

Introducing… The Meat Free Mondog!

Not Dogs

Over the summer, we joined forces with Meat Free Monday the campaign created by Paul, Stella and Mary McCartney to introduce a brand new hotdog to the Not Dogs menu… ‘The Meat Free Mondog’. Now, the tasty winner has been selected…

The Pizza Margarita Dog by Iona Hodson

Not Dog in a toasted bun topped with marinara sauce, a sprinkle of grated cheese and finished with fresh basil… a simple, delicious Italian-inspired dog!

Iona had clearly done her research saying that her recipe expands on the diversity of the current menu with the Kickin’ Katie Nacho Dog, The Original Frank, Cha-Cha Chilli Dog and Ticklish Tikka all representing different cultures.

Such a great inspiration for us and the Not Dogs Crew to get in the kitchen to produce the perfect Pizza Dog!

Meat Free Monday

The runners up are…

BLT by Michaela Williams

Cheezy Mac Dog by Amy Pople

We have dreamt of teaming up with Meat Free Monday ever since we first created Not Dogs selling all of our unique creations from our little purple zig-zagged food truck. Meat Free Monday has been important to both of us personally for many years. We were excited to see so many exciting and innovative creations already so thank you to all the Meat Free Monday fans that entered the competition.

Launched by Paul, Mary and Stella McCartney in 2009, Meat Free Monday is a not-for-profit campaign which aims to raise awareness of the detrimental environmental impact of eating meat, and to encourage people to help slow climate change, preserve precious natural resources and improve their health by having at least one meat free day each week. Find out more and get involved at:

The Meat Free Monday team said, “MFM loved the creative ideas suggested for the new Meat Free Mondog!  We chose the Pizza Margarita Dog due to its originality, the way it would add an Italian option to the Not Dogs already quite international menu, because of its flexibility (different toppings, vegan option) and because we think pizza spicing and a veggie sausage would make a tasty combination.  The runners up – the BLT and Cheezy Mac Dog – were great too and we hope they make an appearance on the menu in the future!”

Now we’re off to the kitchen to perfect the winning Not Dog - oh and of course, come up with a unique name - Not Dogs style!

Eat. Sleep. Not Dogs

Wednesday, 11 October 2017

60 Seconds with Katie & Jane

In one sentence, what do you do?
k. Co-founder and creator of Not Dogs

j. Co-creator of Not Dogs ‘meaty… without the meat’ - unique, meat-free fast food that’s focused on tasty, food for everyone - no labels!


Why did you start?
k. Once the idea of reducing meat clicked and after months of research into ways to solve the problem I was fascinated by the idea of how Not Dogs could bring everyone together, in the same way the legends of McDonalds, Starbucks and Nando’s has, but without any contribution to the meat industry… just tonnes of fun, exciting and addictive fast-food! Now we are on a relentless pursuit to push the boundaries and grow Not Dogs into a brand that really is at the forefront of exciting the masses with meat-free fast-food!

j. When Katie and I started our first business (in social media) together, I’d been vegetarian for about 6 years and we simply started talking about the lack of food places where we could both go and enjoy fun, delicious food with a meat-free difference. So… we put our heads together to come up with the idea of a meat-free brand starting with testing the idea at festivals and events. We got in touch with a brand I personally love, Quorn, and asked them if they would like to collaborate with us and they did! The rest is history!


What do you want to be known for?
k. Creating inspiring, innovative brands and products that have a fundamental and positive reason for existing.

j. Creating a brand that helps to combat climate change, makes people healthier by simply reducing their meat intake in an easy way and finally (a passion of mine) saves millions of animals around the world.


What are you most excited to create?
k. The 1001st Not Dogs location!

j. A difference in the world; a house-hold name that has massively contributed to improving the world and everyone on it.

What are your plans for the future?
k. Not Dogs = Everywhere!

j. We could like to have a Not Dogs presence all over the world… in many fun, exciting, unique ways from restaurants to pop-ups, festivals to merchandise!


Why do you think there has been an explosion of interest in meat-free food?
k. Slowly but surely people are opening their minds and respectable high profile people are sharing their work, research and beliefs around the meat industry, their respect for animals and their concerns around the huge impact that meat production has on climate change. This has resulted in a significant shift in people being more open-minded about going meat-free or in fact just reducing meat for health reasons or becoming more educated with documentaries such as Cowspiracy and movements such as Meat Free Monday. 

Incredible companies such as Quorn have shifted their focus into inspiring and educating people every day on how to incorporate plant-based products into their diets with nutritional benefits so that it’s accessible to the masses, not just to people who have already pledged a vegan or vegetarian lifestyle, but inspiring those to consider trying a meat-reduced diet.

j. I think the shift has been that people are thinking more about their food whether that be for health, environmental or welfare reasons - everyone has they own passion. Maybe we’re all just becoming more thoughtful and thinking, ‘no I don’t want to put unnecessary processed meat in my body every day’ or ‘if I remove meat from my diet for just one day a week, that is my simple contribution to combatting climate change’ or (for me) ‘I no longer look at a chicken nugget, for example, as a food product but I think about what it is made of - an animal and just do not want to inflict suffering on them if I don’t have to’.

Not Dogs

What makes you different?
k. Not Dogs is an all-inclusive brand for everyone, no labels, lots of fun, delicious fast-food and so unbelievably good… you wouldn’t miss the meat. Actively engaging thousands of customers everyday from students to families. Making ‘meat-free’ exciting and creating magic around meat-free food is what we do so well.

j. We created Not Dogs to create great tasting food that we want to eat, that just happens to be meat-free! It’s the food that veggies and vegan miss, and that meat-eaters are starting to think more about the impact of like burgers and hotdogs. Everyone is welcome and our ultimate aim is to create an experience that leaves customers feeling happy and positive.

Not Dogs

What is your favourite item on the menu, and why?
k. The Queen B Burger - it oozes sassiness, it’s irresistible and it was created for our mums!

j. The Kickin’ Katie Nacho Dog - not only is is delicious, but it means so much to me that it’s named after my amazing business partner and I’m so proud when I tell people that.

queen B

Kickin Katie

What has been your proudest achievement to date?
k. One moment I’ll never forget was our appearance on Dragons Den and the sigh of relief once Deborah Meaden and Peter Jones tasted their first Not Dog and loved it… we knew that regardless of how the rest of the pitch went; if all the Dragon’s enjoyed eating Not Dogs then that was a win for us and for all the customers that have supported and believed in Not Dogs.

Little moments of love for Not Dogs from customers every single day fuel us and of course our Not Dogs Crew keep us motivated to keep pushing the boundaries of possibilities - these are the proud moments that keep us ambitious and helps to keep our confidence in what we are creating.

j. Getting through the first year (nearly!) of our first restaurant. It’s taken so much hard work (we can’t even put how much into words) but we’ve done it and seeing all our fantastic customer feedback online makes it all worthwhile. I am so proud to have put something positive into the world that wasn’t there before.

Deborah Meaden


What makes you happiest about what you’re doing?
k. Knowing in our hearts that in creating Not Dogs and striving forward we are giving it the chance to shine a light on fast-food and elevate it to be something that can be kinder to our health, animal welfare and the world we live in. Welcoming thousands through the door each week we know that Not Dogs has the power and potential to drive this change forward across the globe.

j. Making customers happy, improving the lives of animals and showing people that meat-free food can be tastier and more interesting than meaty alternatives. It’s those that aren’t vegetarians or vegans that I personally get excited about… hearing that they choose Not Dogs over say McDonald’s makes me so so happy!

Sausage Selfie

Katie and Jane

Thursday, 5 October 2017

It’s the Bullring Student Sessions & Not Dogs are having a Mini Festival!

We're so excited about the Bullring’s popular ‘Student Sessions’ that Not Dogs are going to throw a mini festival to celebrate!

Between 4 and 10pm on Thursday 12th October, Not Dogs will take a step back in time to festival travels with…

  • 20% off the whole menu for students participating in the Student Sessions (see the Bullring's website to get your wristband!)
  • A festival ‘fancy dress’ station where you can get into the festival spirit with free metallic temporary tattoos and face make-up
  • Live DJ sets throughout the night
  • On-the-spot prizes that can be redeemed straightaway
You an also get a #SausageSelfie with giant Not Dogs and our fantastic Crew who will also be getting into the festival vibe!

See you Thursday 12th October - 4-10pm! Don't forget to RSVP at: 

Sausage Selfie

Eat. Sleep. Not Dogs

Tuesday, 26 September 2017

Cameras Ready... it's #SausageSelfie Time!

We can’t believe it’s nearly October already - a new month brings a new #SausageSelfie competition and boy are we excited about this one!

You can win a Not Dogs’ feast for four people of your choosing featuring items from the new menu including…

Not Pots - pots of fluffy white rice topped with all the Not Dogs flavour - just without the dog or bun! Choose from Cha-Cha Chilli, Ticklish Tikka and Hoisin Duck

Not Dogs

The Chris-P Chicken Burger - ‘Chicken’ burger topped with crispy ‘bacon’, lettuce and Not Dogs’ house-made mayonnaise

Not Dogs

What the Duck Dog with crispy shredded ‘duck’, spring onions, cucumber, hoisin sauce and crushed rice crackers

Not Dogs

And wash your feast down with a Not Dogs’ Nice Shake!

Not Dogs

All you need to do is upload your picture tagging in #SausageSelfie on Twitter and/or Instagram in October and you’ll be in with the chance of winning this epic feast - it’s that simple!

Eat. Sleep. Not Dogs

Monday, 18 September 2017

Not Dogs’ New Menu is Here!

After many, many hours of devising new recipes, taste testing and perfecting each item on the Not Dogs menu we’re very happy to say that the new Not Dogs menu has launched in our Birmingham store! Here we’ll give you a little preview of what delights you can now enjoy…

Not Dogs

Our old favourites - the Plain Jane, Kickin’ Katie Nacho Dog, The Original Frank, Hello Houmous, Cha-Cha Chilli and Ticklish Tikka Dog - welcome a new dog to the menu…

What the Duck Dog

8” Not Dog topped with crispy shredded ‘duck’, spring onions, cucumber, hoisin sauce and crushed rice crackers… it’s a ‘quacker’!

What the Duck Dog


Never fear, her majesty The Queen B Burger is still available (and now can be made vegan too!)

But there is a major contender for the Queen B Burger’s crown now in Not Dogs town…

The Chris-P ‘Chicken’ Burger

‘Chicken’ burger topped with crispy ‘bacon’, lettuce and Not Dogs’ house-made mayonnaise

Chris-P Chicken Burger

Not Pots

We’ve introduced a new category to the menu… Not Pots - pots of fluffy white rice topped with all the Not Dogs flavour - just without the dog or bun! Choose from:

Cha-Cha Chilli Not Pot
Ticklish Tikka Not Pot
Hoisin Duck Not Pot

Not Pots are ideal when you fancy a lighter option without missing out on all the Not Dogs goodness!

Not Pots

Not Dogs' Nice Shakes

We wanted to introduce our own style of shake to the Not Dogs menu so set about creating all-natural, healthier shakes and we’ve done it! They are all created with creamy rice milk and a little bit of Not Dogs magic. Which’ll be your favourite!?

The Cheeky Choco - an original; chocolate with a cheeky twist of banana
Chocolate Peanut Butter Cup - chocolate and peanut butter - the perfect protein pairing!
The Peppermint Patty - one amazing, refreshing shake with a little peppermint essence 
Straight-Up Strawberry - using fresh strawberries, this is an all-natural take on the popular strawberry milkshake
The Raspberry Ripple - hang on… chocolate and fresh raspberries = heaven!

Nice Shakes

What else is new…

As you know our menu is 100% meat-free but if you wish to go vegan, most of the  menu items can be made vegan - yes we have caramelised fried onions (minus the honey) and vegan cheese too - winning!

Meat Free

As usual you can go for our lightly seasoned original Not Dog, bratwurst style or our vegan Not Dog which is lightly smoked… take your pick!

And you can now load up your Waffle Fries with a number of different toppings to create your very own Not Dogs magic!

We love our new menu and we really hope you do too!

Eat. Sleep. Not Dogs